THE IMPACT OF THE INTRODUCTION OF ARTIFICIAL INTELLIGENCE AND 5G NETWORKS ON THE MANAGEMENT OF FINANCIAL SUPPORT FOR THE INNOVATIVE DEVELOPMENT OF TELECOMMUNICATIONS ENTERPRISES
Abstract
The article emphasizes that the introduction of artificial intelligence (AI) and 5G not only changes approaches to managing the financial support for innovative development, but also creates strategic opportunities to increase the competitiveness and sustainability of telecommunications enterprises in the dynamic conditions of the modern market. Studies show that the telecommunications sector is one of the most innovative sectors of the economy. At the same time, statistics also indicate that competition in the telecommunications sector is intensifying, which means that companies need to constantly look for new ways to attract and retain customers. To ensure sustainable development and maintain leadership in this environment, companies pay special attention to managing the financing of innovations and the use of advanced technologies. It is emphasized that innovative technologies such as AI and 5G require significant initial investments in infrastructure development, equipment modernization, and staff training. This requires careful financial planning and diversification of funding sources, including attracting investments, loans, and partnership resources. The use of AI helps automate financial processes, increasing the efficiency of resource management. This allows optimizing costs, predicting financial risks, and providing flexibility in allocating funds for innovative projects. The introduction of 5G opens up new sources of revenue, in particular through the development of Internet of Things (IoT) services, cloud solutions, and high-speed communications. This contributes to the growth of companies' profitability and expands their ability to reinvest in further development. The combination of AI and 5G helps to reduce financial risks through the ability to forecast and analyze large amounts of data in real time, as well as improve the quality of communication and reliability of services.
References
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