MAIN ECONOMIC PARAMETERS OF ACCEPTANCE OF ADMINISTRATIVE DECISIONS IN MODERN REALITIES

Abstract

The article examines the importance and properties of basic economic parameters in the context of management decision-making. It is summarized that the use of accounting data and regular financial statements can serve as a value guide in making strategic management decisions and outlining the company's vision and prospects. It is stated that the current stage of development of society and economy is characterized by significant uncertainty and dynamics of external factors, which calls into question the effectiveness of traditional management methods. Globalization, digital transformation and increased competition make them less relevant. Global challenges, such as the pandemic and geopolitical events, pose problems for businesses. Predicting the development of the external environment is becoming more difficult, and adaptability and the ability to adjust are becoming important. Identifying and evaluating basic economic criteria can facilitate management in a changing environment. Comprehensive economic analysis can serve as a basis for the systematic implementation of management methods and improvement of mechanisms of responsibility for decisions. The article summarizes the importance of financial statements as a key source of information for management decision-making, especially in today's dynamic economic environment. It is noted that the achievement of profit remains the main goal of any enterprise, and the management system should guarantee its achievement. Business reports reflect not only profitability but also contribute to the formation of accounting knowledge for various stakeholders. In particular, it has been found that financial statements play an important role in making management decisions, are the basis for analyzing efficiency and determining development strategies. Its use in international standards allows tracking predefined criteria that can serve as a tool for making effective decisions and stimulating the evaluation of administrative steps already taken. It is noted that economic and mathematical methods can be a constructive tool for studying complex economic conditions and sequences of managerial decisions. Their effectiveness lies in an objective assessment of alternative solutions, cost optimization and transition to a new level of development. It is emphasized that accounting records play an important role in decision-making, providing accuracy and certainty in choosing strategies and priorities of the management process.